Revenue isn't a sales problem essay When revenue stalls, sales gets blamed because it's visible and measurable. The actual constraint usually lives upstream.
Soldiers, scouts, and the limits of persuasion essay Why smart people dismiss Bitcoin without looking, and where to direct your energy instead.
Engagement is inventory note Extractive platforms profit from degrading discourse. Nostr + Bitcoin fix the incentives.
Extraction is rational essay Every wave of the internet promised to democratize something. Every wave ended in extraction. The pattern isn't greed—it's the money.
Cloudflare went down again. Time to reframe resilience. note Recurring infrastructure failures create an opening: reframe decentralization as risk management, not ideology
Sovereignty without sacrifice essay Freedom tech loses when it demands sacrifice. Winning means building products that are better on every dimension—not just principles.
Product first, partnerships second essay Bitcoin partnerships succeed when product readiness comes first. Prove the product in market, then use partnerships to scale.
AWS is the Achilles' heel of Silicon Valley surveillance tech note AWS outages highlight centralization risks. Meanwhile, Bitcoin and Nostr carry on unimpeded.
Why Bitcoin sales is different from SaaS essay Bitcoin sales differs from SaaS because you're asking buyers to rethink money itself, not just evaluate software.
Bitcoin sales requires longer education cycles note Sales teams try to apply traditional SaaS playbooks and wonder why their pipeline stalls. Bitcoin sales starts further back in the buyer's journey.
Trust paradox in decentralized systems note Bitcoin is designed to minimize trust. But selling Bitcoin solutions requires building enormous amounts of trust.
Why partnership frameworks fail for Bitcoin companies note Most partnership frameworks assume established categories and known business models. Bitcoin breaks these assumptions.